On his way to a business trip last week, QQ Mail jumped out of a push: Zhiji officially announced that it had officially signed a cooperation agreement with Lulai Motor on charging network interconnection.
After seeing the news, the author can’t help feeling that the rechargeable “moments” is getting bigger and bigger, and Weilai has become a new energy company.
Since the beginning of this year, just like Huawei’s cooperative car-building business in harvesting the car circle, Weilai is quietly harvesting the recharging business of the car circle, with the former expanding the “car-building circle of friends” from the manufacturing end, while the latter is “partnering” in the recharging business.
By the end of May, Weilai had built 2427 exchange power stations and 22551 charging piles across the country.
Among them, there are 802 high-speed replacement power stations and 1630 high-speed overcharging piles, which is the automobile brand with the largest number of replacement power stations and charging piles in the country.
With a number of titles such as “the most in the country” and “number one in the industry”, so far, it has attracted a number of car companies, such as FAW, Changan, Geely, Chery, Jiangqi, Lutes, GAC GROUP and recently Zhiji Automobile, to reach strategic cooperation on recharging and recharging.
This means that Weilai and its partners cooperate not only in the areas of battery standards, research and development and customization of replacement models, battery asset management and operation, network construction and operation of power exchange services, but also promote the interconnection of their own charging platforms.
Coupled with the omni-directional power exchange cooperation with Sinopec, CNOOC, Shell, State Grid, Southern Grid, Waneng Group, Zhong’an Energy and other enterprises in the field of energy and power, the attributes of new energy companies are almost full.
With the end of May, Weilai received another 1.
5 billion yuan strategic investment, which has a great meaning of successfully opening up a new battlefield.
On the contrary, Zhiji Motors, which announced the cooperation with Weilai, like other partners, under the framework of cooperation, Zhiji users can use Weilai’s charging network, which undoubtedly greatly improves the charging experience of Zhiji users.
After all, the current charging pile layout of Zhiji car is far from that of Wei.
According to official data, so far, Zhiji’s charging network has been connected to more than 800000 charging guns, and it is expected that its charging network will be connected to more than 1 million charging guns by the end of the year.
Obviously, this is only data on the frequency of use, and in terms of the number of charging piles and the range of layout, Zhiji cars are dwarfed by Ultimate.
Therefore, after the cooperation between the two sides, Zhiji Automobile can not only optimize its users’ charging experience, but also put aside the difficult problem of charging pile layout to a certain extent, and then devote more wholeheartedly to the establishment of the brand and the building of new products.
Some people are happy and others are sad.
At the same time when Zhiji announced that it was coming hand in hand, Feifan, another new energy brand belonging to SAIC, appeared extremely lonely.
As the owner of Feifan, I can only envy.
” When chatting with a friend of Feifan about Zhiji holding hands to change electricity, he said, “as an employee of Feifan, I hate iron a little bit.
” To a certain extent I can understand how he feels.
After all, it belongs to the new energy brand of SAIC Group, Zhiji Motors got on the shuttle bus of Wei to charge and change electricity, but Feifan had to lay the recharging business on its own, a tragic situation that “my father does not love my mother.
” Especially in the business of changing power stations, since SAIC and “two barrels of oil” (Sinopec, PetroChina), Ningde era and other joint investment in Shanghai Jie Neng Zhidian, Feifan will change the power station as a brand label to start the layout and construction, and even once to the standard, not stingy with the ambition and development of Feifan car.
In July last year, Feifan announced a comprehensive accelerated power exchange plan to build more than 50 power stations in more than 10 cities, including Beijing, Chengdu, Hangzhou, Guangzhou, Suzhou, Wuhan and Zhengzhou by the end of the year.
However, according to the official website, as of December 7, 2023, there were 10 Feifan power stations across the country, including 9 in Shanghai and 1 in Beijing.
It can be seen that although Feifan enters the power exchange track, no matter the scale of laying or the number of layouts, it can not compete with Ulai.
Even if it succeeds in building 50 power stations, it is a far cry from the scale of the nearly 2500 power stations in Xilai.
It neither forms a network nor optimizes the exchange experience on a large scale.
It is more like the “self-high” behavior of a Shanghai car brand in its base camp.
As the author and Feifan insiders discussed, Shanghai Jiereng Zhidian, which is jointly invested by many parties, already has a “genetic defect” in cost and dominance.
If the power station is built quickly, the capital will lose much more, and if the power station is built slowly, it will not be able to effectively change the electricity label.
After all, it is a dilemma.
At the moment, there are many problems with Feifan.
Not only did the business of changing power stations not go smoothly, but also rumors of layoffs and returning to SAIC passenger cars were exposed at the beginning of the year.
Although Wang Jun, general manager of Shangqi passenger car and CEO of Feifan Automobile, personally refuted the rumor, saying that “Feifan will continue to operate independently in channel and marketing”, the current “light asset” mode operation is tantamount to being released by SAIC, even though the exposed new car Feifan RC7 It has also been complained by many people that it is “very much like a certain model of a brother brand”.
Compared with Feifan’s troubles, Zhiji is busy this year.
First, its fourth new car, the Zhiji L6, was successfully launched, bringing potential sales increments for the brand.
Next, the light-year solid-state battery to be installed in the new car has also successfully attracted the attention of the industry, coupled with successful financing of more than 8 billion yuan, which has periodically solved the problem of “lack of financial resources” that plagued many new power brands.
Today, success comes hand in hand, as if it has reached the pinnacle of life.
The busyness of Zhiji sets off Feifan’s leisure.
The originally embarrassing problems of brand positioning and resource tilt made it easy for Feifan to be hammered out of the automobile innovation port on Antuo Road in Shanghai.
Zhiji once again widened the gap between the two.
No wonder Feifan’s car owners envy Zhiji’s car owners, and no wonder Feifan’s employees say they “hate iron but not steel”.
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