On September 6, NIO released its second quarter 2024 financial report as of June 30 yesterday: total revenue was 17.
4460 billion yuan, a year-on-year increase of 98.
9%, and a month-on-month increase of 76.1%. The net loss was 5.
0460 billion yuan, a year-on-year decrease of 16.
7%, and a month-on-month decrease of 2.7%., After the financial report was released, NIO founder, chairman and CEO Li Bin answered questions related to NIO sales in a conference call.
Li Bin said that in terms of quantity, NIO believes that there is still an opportunity to move forward, but in general, it is still necessary to balance the relationship between quantity and gross profit, so I hope that while gradually increasing gross profit, there will also be a growth in quantity, but I don’t expect a particularly big leap.
Li Bin believes that in the long run, the NIO brand will still focus on the market segment of RMB 300,000.
He believes that with the release of new products and product updates, NIO will achieve 30,000 – 40,000 BEVs (pure electric vehicles) per month in the Chinese market.
) is a reasonable goal.
“From the perspective of business planning, the NIO brand sells 40,000 vehicles per month and has a gross profit margin of 25%.
This is our long-term business goal.
” Li Bin said.
Li Bin added: The market in which Ledao is located is larger, with a total potential market of more than 8 million vehicles.
Our charging and replacing network is very competitive.
From the perspective of sales, Ledao’s opportunities and sales caps must be much higher.
Of course, from the perspective of gross profit margin, we also believe that it should have a reasonable gross profit target of more than 15%.
This is our medium-and long-term business plan.
(Follow your heart), return to the first electric network home page>,.