On June 20, 2024, Horse tires of Germany, the world’s leading tire manufacturer, announced the formal commissioning of the fourth phase expansion project of its first production base in China, the Hefei plant.
When production is full in 2027, the annual production capacity of the mainland Horse Tire Hefei plant is expected to increase to 18 million passenger car and light truck tires a year and create 400 new jobs.
At present, the total investment in Hefei production base is nearly 1 billion euros.
The expansion will strengthen its business in the Asia-Pacific region and the Chinese market and help Continental further increase the overall production capacity of its ultra high performance (UHP) tires.
The fourth phase of the Hefei plant expansion project further strengthens the Continental Group’s business philosophy of ‘based on the market, serving the market’, enabling us to better serve our customers in the Asia-Pacific region, especially the demand for ultra-high performance tires.
This also demonstrates our confidence and commitment to the Chinese market once again.
” Continental Horse Tire Asia-Pacific Tire replacement Division head of Dr.
Dai Libo (Dalibor Kalina) said.
Hefei plant combines advanced automation technology with high standards of sustainable development.
Mainland Ma brand tire Hefei plant will adopt advanced automation technology, especially in the vulcanization area.
The application of these new technologies ensures that the Hefei plant becomes a modern, digital workplace that meets the standards of ergonomic design and sustainable development.
In addition, the Hefei plant has invested heavily in innovative environmental protection facilities and is committed to building the plant into an energy-efficient green factory.
By the end of this year, the annual solar power generation capacity of the Hefei plant will reach 27 million kilowatt hours.
It can provide 18% of the electricity demand for the production and operation of the current plant.
Recently, the Hefei plant has also obtained the International Sustainable carbon Certification (ISCC) PLUS certification.
These initiatives will bring Continental closer to its goal of achieving 100% carbon neutrality of the entire value chain by 2050 and provide a future workplace that meets ergonomic design requirements.
The fourth phase of the expansion project will further enhance the influence of the Continental Group in the Asia-Pacific region.
Since it was officially put into production in 2011, the Hefei plant has been committed to providing high-quality tire products to consumers in the Asia-Pacific region.
With the expansion of the plant, Continental Horse tires will further enhance its brand influence in the Asia-Pacific market, especially in China.
The Hefei plant is the cornerstone of the rapid growth of mainland Horse tires in China and the Asia-Pacific region.
Our development and achievements in the Chinese market are inseparable from the support and dedication of our partners and employees, as well as the trust placed in us by the local government. ” Mr. Wang Xiaoji, General Manager of mainland Horse Tire Hefei Factory, said.
Mainland Horse Tire Hefei Factory is a local good-neighborly and friendly enterprise in Hefei.
Adhering to the core values of “helping each other in the same boat”, Continental Group has actively implemented corporate social responsibility and organized and participated in a number of social welfare projects.
aims to be the best corporate citizen in the community.
These include the organization of youth cycling and safe driving activities, the provision of public services for the elderly, the launch of green initiatives to protect the environment, and educational programs to train young talents.
Continental Group continues to invest in digital and automation projects in 20 tire factories in 16 countries around the world, focusing on innovative technologies, alternative materials and environmentally friendly production, and continuously improving the overall logistics and transportation efficiency.
Continental aims to achieve 100% carbon neutrality of the entire value chain by 2050 at the latest.
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