, source: BAIC official, author Su Peng, the torrent of change has swept the entire automobile industry, and every contestant in the event is looking for a way to break the situation.
On April 20th, on the eve of Beijing Auto Show, BAIC × TECH BAIC Science and Technology Salon was held in Beijing.
Our philosophy has always been to adhere to technology first, technology must be mastered well, to master technology that can bring better experience to users.
” Wang Lei, president of BAIC Research Institute, said in an interview with 36 krypton AUTO.
BAIC Group has 66 years of car-building accumulation, and the technology-first strategy constructs the brand background of BAIC Group.
Up to now, BAIC has applied for about 35000 patents, and the number of patents is in the forefront of the industry.
Three electricity, hydrogen energy and other core technologies have won the first prize for scientific and technological progress in China’s automotive industry six times.
BAIC has mastered more than 4000 enterprise technical standards and participated in more than 300 national and industry standards.
In fact, in 2024, starting from the price war launched by BYD, every family has sent out a clear signal of competition and reshuffle.
How to establish differentiation and labels through products and expand the basic sales volume has become the key to the competition.
Which requires technology and products to build the base of the pyramid From 2021 to 2024, BAIC’s R & D investment is increasing year by year.
From 2021 to 2024, BAIC’s total R & D budget is 7.
54 billion yuan, 7.
61 billion yuan, 8.
36 billion yuan and 13.
21 billion yuan.
The proportion of R & D expenditure jumped from 6.
2% in 2021 to 11.
7% in 2024.
New energy vehicles are a long-term journey, and without sustained investment and resource support, it is impossible to escape the fate of being eliminated, said Liu Yu, deputy general manager of BAIC.
BAIC’s cumulative R & D investment will exceed 100 billion yuan by 2030.
In the intelligent second half, BAIC gradually ushered in a period of development.
The intelligence that comes with it redefines the standard of “a good car”.
“the car is the super mobile phone on the wheel” is the consensus of the industry.
The data show that in the era of fuel cars, the value of software to cars is 10%, 15%, but in the era of electrification, 40% of the value of the entire car is expected to come from electronics and software by 2025.
Tesla, Huawei, Weilai.
Those products that are good at intelligence can always use the cutting-edge technology to get votes in the new energy market.
Traditional Chinese brands such as Great Wall, BYD and BAIC are also trying to catch up in the long-distance electric marathon.
Some people in the industry believe that “getting on the big AI model is the real beginning of the car’s intelligence.
” The boarding application of large models will bring profound changes in interactive intelligence and service intelligence to the automotive industry, including interaction with emotional digital people, open and rich service ecology, intelligent generation of content and forms of expression, and so on.
We are not far ahead, just a little faster than our peers.
” Wang Lei, president of BAIC Research Institute, revealed that BAIC is currently one of the first car companies in the industry to achieve AI models, including polar fox koalas, Alpha T5 and other products already have self-awareness, active learning and unlimited dialogue capabilities.
In terms of intelligent driving, BAIC has recently become the first batch of domestic enterprises to obtain L3 autopilot public road test license, which can formally carry out conditional road test of autopilot system on designated roads in Beijing.
The road test license of conditional autopilot (L3) expressway needs to go through a series of procedures such as closed venue test, autopilot ability assessment and expert evaluation by relevant departments in Beijing.
According to the requirements, all self-driving cars applying for self-driving test license are required to pass the closed venue test and the corresponding level of ability assessment.
This also reflects the technical strength of BAIC’s intelligent driving level.
At the scene of Science and Technology Day, BAIC BJ60 also showed a U-turn in place, which is also the technical embodiment of BAIC smart chassis.
Technological breakthroughs and internal volumes can spread the cost of technology evenly, and eventually bring a series of sophisticated technologies to universal benefit.
“We hope that a lot of things that people think are out of reach will be available to ordinary consumers.
” Said Liu Yu, deputy general manager of BAIC.
Relying on the technology reserve, BAIC is devolving a lot of three power technologies.
The speed of the single motor assembly in the fifth generation motor developed by BAIC is maintained at 22000 rpm, achieving a 100 km acceleration of 7 seconds and reducing energy consumption by more than 10%.
And BAIC is also equipped with 800V high-voltage overcharged battery system on less than 200000 models.
In terms of safety, BAIC uses a new energy steel-aluminum hybrid body, which can improve the energy absorption efficiency by 35%.
BJ40 uses the “integral cage body + embedded anti-roll frame”.
the torsional stiffness of the polar fox body is more than 60000 Nm.
The competition in the industry is becoming more and more fierce.
while the car companies are fighting for the price war, the car companies participating in the competition are also carrying out a drastic reform internally, and the ideal is to continue to optimize the organization and fight in a more flexible way.
the Great Wall has introduced a series of new marketing talents to catch up with the pace of industry change and seek the best solution.
BAIC carried out a “blade inward” reform, focusing on the three main industries of complete vehicles, spare parts and service trade, driven by innovation, optimizing the structure in the process of opening up and cooperation, reducing quantity and improving quality, and breaking the traditional pattern and habitual thinking.
achieve BAIC’s high-quality development.
BAIC’s sales base is divided into independent passenger cars, joint ventures and commercial vehicles.
In terms of independent passenger cars, BAIC Polar Fox and Beijing Automobile successively embraced intelligence, bringing 19 new products, including BJ30 electric drive version, brand new BJ40, BJ60 electric drive version, Alpha S5 and other star models, at the Beijing Auto Show.
Huawei’s technological magic continues to play, and BAIC and Huawei are about to launch its first car, the S9, an executive-class car, which will also be unveiled at the Beijing auto show and is scheduled to go on sale in July or August this year.
The S9 is available in both single-motor and dual-motor versions, with a maximum power of 227 kilowatts and 158 kilowatts + 227 kilowatts, respectively.
In terms of battery life, the CLTC pure electric range of the pre-declared models reached 665km, 672km and 816km.
In terms of the joint venture plate, Wang Lei revealed that as the largest shareholder of Mercedes-Benz, BAIC also helps BAIC develop independently in terms of technical products, manufacturing, operation and management through in-depth cooperation.
The commercial vehicle sector continued to make efforts in overseas markets, and BAIC Foton continued to make breakthroughs in strategic markets such as Europe and Thailand, keeping China’s commercial vehicle exports first for 12 consecutive years, with a total export of nearly 800000 vehicles.
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