Recently, it was reported that Tesla’s Shanghai Super Factory has cut production of its best-selling Model Y by at least 20%.
Although Tesla has not yet responded to this report, it has deleted its original goal of “delivering 20 million vehicles per year by 2030” in its latest corporate impact report.
, according to data from the China Association of Automobile Manufacturers, Model Y production fell by 17.
7% and 33% year-on-year in March and April respectively.
Specific data shows that Model Y production in March was 49,498 units, while it dropped to 36,610 units in April.
As Tesla’s second-largest market after the United States, China’s economic slowdown and a price war among electric vehicle manufacturers are believed to be the main reasons for falling demand.
, Although Tesla has cut production at its Shanghai plant, the company still hopes to sell 600,000 to 700,000 electric vehicles in China and 2 million electric vehicles globally in 2024, a goal that remains unchanged from the target set at the beginning of the year.
, Another source pointed out that Tesla has recently laid off employees in its sales and charging service teams in China, but it is unclear whether the production reduction plan at the Shanghai factory will be extended to the second half of this year or further affect Model 3 models.
In addition, it is not known whether Tesla’s factories in the United States and Germany will adopt similar production cuts.
According to data from the China Association of Automobile Manufacturers, in the first four months of this year, Tesla produced a total of 287,359 Model Y and Model 3 vehicles in China, a decrease of 5% from the same period in 2023, but Model 3 production increased by 10% during the same period.
Against the background of economic slowdown, a fierce price war broke out in China’s electric vehicle market, further affecting Tesla’s market performance.
Most of the cars produced at Tesla’s Shanghai factory are sold in China, but as market competition intensifies and the economic environment changes, the company faces increasingly severe challenges.
In the future, whether Tesla can maintain its leading position in the fierce market competition still needs further observation.
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