Market overview: the market is getting more and more popular, and no one can take any chances.
In 2021 and before, the domestic medium and large car market podium was almost owned by BBA, until the arrival of DM-i in 2022, under the joint efforts of pure electricity and plug-in, BYD Han broke this situation.
Although there is still a certain gap between positioning and price and BBA, since Biadihan has torn this gap, more and more independent car companies have joined them through the new energy track.
In addition to the original ET7, polar krypton 001 and polar fox alpha S, Zhiji L7, zero running C01, Nezha S, Feifan F7, Lantu Yuguang, Avita 12, Changan Qiyuan A07 and Geely Galaxy E8 models continue to emerge.
At present, in the subdivision of medium and large cars, the number of independent new energy vehicles has reached more than 10, among which the ones with high hopes are the Wisdom S7 and Xiaomi SU7.
Although, a few months after the launch, thanks to the increase in production capacity, the sales of the Wisdom S7 broke through the threshold of 3000 vehicles for the first time in March, and Xiaomi SU7 officially began to deliver in bulk on April 3, but the two have strong endorsements from Huawei and Xiaomi respectively, and their arrival will accelerate the new energy of medium-and large-sized cars and make the fight more fierce.
At the same time, Audi A6L, Mercedes-Benz E-Class and BMW 5-Series can indeed lower their posture and continue to achieve more stable sales through price cuts, but the price is undoubtedly huge, especially considering the performance since the launch of the new E-Class and the new 5-Series, it is almost impossible for BBA to continue to lie down and win.
The wave of new energy has comprehensively penetrated into various sub-areas, and no car companies and models can take chances.
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