Gaishi Automobile News On January 3, 2025, South Korean automaker Hyundai Motor Corporation (hereinafter referred to as Hyundai Motor) announced that its total global vehicle sales in 2024 will be 4,141,791 units, a decrease of 1.
8% compared with the sales results in 2023.
, Photo source: Hyundai Motor, from a market perspective, in 2024, Hyundai Motor sold a total of 3,436,781 new vehicles in overseas markets other than the Korean domestic market, which is basically the same as sales in 2023, but sales in the Korean domestic market are 705,010 vehicles, a year-on-year decrease of 7.
5% compared with 2023.
It should be pointed out that Hyundai Motor’s sales data in the Korean market are retail data, but the data in overseas markets are wholesale data.
In the last month of 2024, Hyundai Motor’s global sales were 330,059 units, down 3.
8% year-on-year.
Among them, the company’s sales in overseas markets were 268,736 vehicles, a year-on-year decrease of 4.4%. its sales in the Korean domestic market were 61,323 vehicles, a slight decrease of 1.
4% year-on-year.
According to Reuters, in December last year, affected by political uncertainty after South Korean President Yoon Seok Yoon declared martial law and was impeached, South Korean consumer confidence fell sharply, the highest level since the COVID-19 epidemic in 2020.
Despite persistent uncertainty about interest rates and global inflation, and slowing market expectations in the automotive industry, Hyundai Motor’s sales momentum in the North American market remain strong.
Last year, the company also strengthened its product structure in the global market by launching new models.
While announcing 2024 sales, Hyundai Motor also announced its sales target for this year.
In 2025, Hyundai Motor hopes that the company’s sales in the global market (including Zenith) will reach 4.
17 million vehicles.
Among them, the company’s sales target in overseas markets is 3.
46 million vehicles, and its target in South Korea is 710,000 vehicles, both slightly increased compared with last year.
This year, the company will also optimize its product lineup and vehicle supply management levels for each market area.
, In order to achieve this goal, Hyundai Motor plans to increase sales of electrified models such as hybrid vehicles and pure electric vehicles, and increase localized production capacity at all factories around the world to strengthen the company’s market competitiveness.
In addition, Hyundai Motor plans to improve its proactive management capabilities for multiple vehicle models and increase the flexibility of the production system while achieving profitability.
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