[TechWeb] News on September 2, according to foreign media reports, Hyundai Motors, which is vigorously developing electric vehicles, is adjusting its strategy in electric vehicles.
Its sales targets for 2030 remain unchanged, but sales targets for Europe and North America have been adjusted for the two major markets, with the focus shifting to the North American market.
According to foreign media reports, Hyundai Motor still plans to maintain its sales target of 2 million electric vehicles in 2030.
Its sales target in the North American market has increased to 690,000 units, an increase of 4.5%. The target in the European market is to reduce to 467,000 units, down 8.4%. In the report, foreign media mentioned that Hyundai Motor’s strategic adjustment is driven by market conditions.
In the North American market, new energy vehicles have a higher growth rate, which is more suitable for their ambition to become the world’s top electric vehicle manufacturer.
, The European market, where they have lowered their sales targets, is experiencing a temporary decline in demand for electric vehicles, and market competition has become more intense, making it less attractive to manufacturers to actively expand.
In the report, foreign media also mentioned that Hyundai Motor sold 32,491 electric vehicles in North America in the first half of this year, a year-on-year increase of 32.1%. In the European market, their share has declined.
The flagship model IONIQ 5 sold 8,157 units in Europe in the first half of the year, a year-on-year decline of 36.9%. (Hailan), return to the first electric network home page>,.