On April 19, Ian announced that the price of the AION V Plus would be reduced by 10000 yuan, and 140000 would be able to enjoy the luxury car configuration of the 500000 class.
This is the third time that AION Y Plus has announced a price reduction this week: on April 15th, the price of AION Y Plus was reduced by 10,000 yuan (excluding Y Plus 310Star), once again consolidating the dominant position of entry-level SUV.
On April 17th, officials of all departments of AION S MAX reduced by 10000 yuan, rewriting the value standard of the mainstream sedan chair.
, when the first round of price war has already wiped out the bottom cards of all cars, and some car companies can not even resist the beginning of price increases, GAC Ean has launched three iron fists in a week, taking the initiative to start a second round of price war, intended to reshape the market pattern.
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, 500000 enjoy the price of 140000 EIA allows Chinese families to achieve luxury matching, unlike other brands of “broken arm survival”, Ean brings real “technology to benefit the people” to car owners, not only excellent technology, but also sincere price.
Take AION V Plus as an example, under the background that 80% of China’s family car purchase budget is less than 200000, many high-value product points are devolved to the family car purchase list of level 140000, among which there is no lack of luxury car configuration of level 500000: 140000 enjoys four major 500000-class luxury configurations, and family car owners have higher requirements for space.
AION V Plus has the longest wheelbase of the same class 2830mm, bringing two rows of leg space and flat floor space of 1040mm.
It is very friendly to the baby mother, and there is also a place for long legs.
The front seat is down, which can be changed into a 2-meter luxurious big bed in a second, so that full-time families can take a lunch break and easily take care of both working and childcare.
they can also open the 15.
6-inch central control screen of the same class, turning the car into a super-luxury intelligent home theater.
Ean insight into the user multi-dimensional car scene, so that the whole family to enjoy the luxury car first class, 
, family travel in addition to large, but also stable.
Aluminum alloy chassis used to be used only by 500000 luxury cars, rarely seen in the average household SUV, because its price is three times that of steel, but AION V Plus makes this luxury car configuration standard for ordinary families.
The aluminum alloy chassis makes the vehicle more durable and stable while losing weight, with a small roll over the bend, and does not bump continuously through the speed reducer, reducing the probability of carsickness for the elderly and children.
if there is a baby at home, when turning a sharp corner or passing the speed reducer quickly, you do not have to worry about the baby crying, drink milk and sleep as freely as at home, liberating the parents, and making the whole family more enjoyable to travel.
In addition, AION V Plus also has 180kW’s Class 500000 luxury car power acceleration, as well as life-long free basic maintenance, life-long free basic traffic, life-long free electricity warranty and other 500000-class luxury car premium services.
Four big 500000-level luxury matches, 140000 all, which shows the sincerity of Ian.
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, 170000 launched smart home travel, in addition to the four big 500000 luxury matching, Ian provides a variety of options for car owners in pursuit of a better travel experience.
For car owners who pursue technology experience, the 70 technology version provides the most people-friendly L2.
5 self-driving.
Relying on Ian’s profound technology accumulation in the field of self-driving, 70 Science and Technology Edition has three peer leaders: the most complete NDA in the same level applicable scene, enjoying high-speed autonomous silk gliding and overtaking, and the most leading algorithm in the same level, which can achieve accurate lane centering, deviation less than 10cm, and left and right swing is still less than 30cm even if large curvature bends.
At the same time, AION V Plus is still the most stable L2.
5 in the same class, and the withdrawal rate is 30% lower than that of competitive products, and it is easy to drive without human intervention.
With the blessing of intelligent driving in the whole scene, even a novice mother can become an old driver in a second, making it easier for the whole family to travel and feel more at ease.
In the past, these high-level smart cars cost more than NT $200000, but now, with the benefit of Ian technology, NT $170000 can be “opened into the homes of ordinary people.
” , 
, for families with more long-distance travel needs, on top of the level 500000 luxury configuration, the AION V Plus will add a code of 170000 for the only 600km of the same level to achieve ultra-convenient travel across the two provinces with full electricity.
While rival car owners are still waiting in long queues in the service area to be recharged, Ian families have started eating mode in unfamiliar cities.
In addition, Ean has a perfect replenishment guarantee, covering 338 cities across the country, nearly 1.
6 million charging piles, plus the fastest charging speed of the same class from 30% to 80% in 10 minutes, and a cup of coffee is fully charged, which completely solves the problem of charging anxiety of family car owners.
When the opponent told me to stop and increase the price, where is the strength of the second round of price war? when competitors could not bear to fight at low prices and shouted to stop one after another, Ian held high the banner of “technology for the people” and took the initiative to increase the price war to start the second round of price war.
this move is very likely to reshape the competition in the new energy market.
The strength of Ean Technology to benefit the people comes not only from its insistence on self-development of scientific and technological innovation and the use of scientific and technological efficiency to improve production efficiency, but also from its excellent cost control ability and scale effect.
Since its inception, Ian has insisted on self-development of EV+ICV technology.
As the only new energy car lighthouse factory in the world, Ean relies on intelligent manufacturing strength to increase production efficiency by 50% and cut production costs by 58%.
At the same time, Ian has made full use of the role of “chain master” in the innovation of the industrial chain to build an advanced, independent, stable and controllable modern industrial chain, and has successfully joined the ranks of the global leaders in the field of three electricity.
it has become one of the few car companies in the world that have achieved self-development and self-production of the core three power stacks, with a cost advantage of 20% and 30% compared with the “three power companies rely on buying” competitors.
, in addition, as the fastest car company in the world to break through millions of sales, Ian’s scale effect is also far stronger than other new forces, greatly diluting the input costs of research and development and fixed assets.
finally, there is the after-sales cost optimization brought about by the double crown of quality and value preservation.
The increase and decline once again reflects the strength of Ean as a new energy national team, and also shows that it takes not only courage but also courage to continue the price war.
The three iron fists of the second round price war will not only benefit the majority of Chinese consumers, but also help Ian continue to take the lead in the car ring shuffle war.
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