On April 9, Shenzhen Blue announced that it would launch a time-limited car purchase activity with a “big replacement and comprehensive subsidy of up to 30000 yuan” from April 7 to April 30.
Photo: deep Blue Automobile, specifically, the policy of this time-limited car purchase activity includes “cash gift, exchange gift, financial gift, insurance gift” four courtesy.
Among them, the cash gift is a cash subsidy of 10000 yuan for the purchase of a deep blue car, an increase / exchange subsidy of up to 6000 yuan for an additional / exchange gift, a financial discount of 8000 yuan for the purchase of a deep blue car, and an insurance subsidy of 6000 yuan for the purchase of a designated deep blue car.
According to public data, Deep Blue Automobile currently has two models on sale, Deep Blue SL03 and Deep Blue S7, which are located in medium-sized cars and medium-sized SUV, both of which provide add-on and pure electric power.
Among them, in July 2022, Deep Blue’s first strategic model, SL03, was launched, with 33-minute orders exceeding 10,000.
in December of the same year, SL03 delivered more than 10,000 in a single month, creating a record for the fastest monthly delivery of new energy brands.
The Deep Blue S7 was officially launched in June 2023, and large-scale delivery began in the same month, which officially opened the way for the Deep Blue brand’s Gemini Product Matrix.
In addition, the Deep Blue G318 was released in mid-March this year to position the hardline off-road new energy SUV, which is expected to go on sale in the second quarter of this year at a price of about 300000.
In addition, according to the latest data, Deep Blue sold 13048 vehicles in March 2024, ranking fourth in the list of new power sales in China, second only to the three car companies: Qijie, ideal and zero running.
The replacement subsidy policy launched this time will help Deep Blue improve its sales performance in April.
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