On July 4th, SAIC Roewe and MG officially launched the Super Anxin promise to compensate for the service standard of new cars within 20 working days, setting a new benchmark for battery zero-ignition protection, and announced that Sandian’s lifetime warranty would not limit the first car owner and annual mileage, providing users with a full range of safety and worry-free experience.
, as a straight punch by SAIC Roewe and MG in the fierce industry competition, this policy will really benefit users.
“buy a new energy car, read Roewe, MG and then decide”, “buy a new energy car, recognize the promise standard of Anxin”.
It has created a new dimension of taking the whole life cycle guarantee of new energy vehicles as a car purchase choice.
To set up a new benchmark for the new energy vehicle industry, SAIC Roewe and MG launched the “Super Anxin promise”, including the “three power lifetime warranty” with no mileage limit and no limit on the first car owner, and a worry-free new “zero-burning guarantee” in 20 working days.
In short, SAIC Roewe and MG promised to “pay for the fire”, “one for one” and “not to follow the car”.
The policy benefits non-operating owners of D5X DMH, Roewe D7 DMH, Roewe D7 EV, Roewe iMAX8 EV and MG4 EV and MG Cyberster.
Unlimited mileage, unlimited first car owner! The launch of “Super Anxin commitment” shows SAIC Roewe and MG’s determination to be responsible for the whole life cycle of products.
In particular, the policy of unlimited mileage and sharing between new and old car owners has broken the industry practice of setting restrictions on relevant terms of service and incomplete user protection in the industry.
, 
, two unlimited “three electricity lifetime warranty”, “dominant” is reflected in the after-sale maintenance cost is greatly reduced.
Taking the car owners who enter the station for maintenance in the first half of 2024 and have an annual mileage of more than 30, 000 as an example, the average passenger price of the spare parts of the three electric power stations for maintenance has reached 18000 yuan.
In comparison, under the “Super Anxin commitment”, the lifetime maintenance expenditure incurred by car owners due to the quality problems of the three power plants is 0.
The value of “invisible”three electricity lifetime warranty” is reflected in the salvage value of used cars.
According to the average level of the used car industry, under the Super Anxin commitment, the value preservation rate of Roewe and MG-related products will increase by 5%, that is, products worth about 100000 yuan will be sold for 5000 yuan more.
With the endorsement of the National Science and Technology Progress Award and the creation of a new standard for the purchase of new energy cars, SAIC Roewe and MG, as the only car companies in China that dare to launch a “super Anxin commitment” policy to users, derive their strength from the technical accumulation of self-research by Sandian and the quality strength of the national team in the past 20 years.
In June, SAIC zero-burn Rubik’s cube battery won the second prize of national scientific and technological progress for its safety protection system of “zero heat out of control” and the outstanding performance of delivering 300000 sets of zero spontaneous combustion records so far.
it demonstrates SAIC’s first-mover advantage and leading position in the field of new energy vehicle technology as the ancestor of China’s mixing technology.
, in terms of single cell safety, zero-ignition Rubik’s cube batteries mainly achieve single-cell safety through materials such as aviation-grade thermal barrier, and higher production processes.
in the whole package of batteries, zero-burning Rubik’s cube batteries create a five-step progressive protection mechanism of “pre -, guide, recumbent, spacer, sparse”.
In particular, the lateral automatic explosion-proof pressure relief valve design can reduce the thermal contact area of the cell by 70%, thus putting an end to the domino effect caused by thermal runaway of a single core.
Based on the addition of five-fold safety protection, the zero-burn Rubik’s cube battery with L0 anti-heat out-of-control technology performs well in acupuncture, immersion, salt fog and vibration tests, building a safety line for users.
In addition to extreme safety, under the “lying” layout of the zero-ignition Rubik’s cube battery, the flexible constraint and the special cell pressure plate greatly reduce the force on the cell and greatly improve the cycle life of the cell.
The “reclining” structural design also brings 110mm’s thinnest battery thickness in the world, providing technical feasibility for building an electric sports car.
, insisting on technology, quality, insight and response to users’ needs, is an important driving force for the development of the whole new energy vehicle industry.
SAIC Roewe and MG actively practice the responsibility of their own brand national team, focus on technology equality and consumer equality, and call on the industry to return to positive values.
, “Buy a new energy car, recognize the Anxin commitment standard”, “buy a new energy car, see Roewe, MG and then decide”! SAIC Roewe, MG strike hard, create a precedent in the industry, for users volume technology, volume quality, volume price, but also volume protection, volume conscience.
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