“We will strive to achieve second place in the mixed market by the end of the year,” Li Xueyong, deputy general manager of Chery Automobile Co., Ltd., and general manager of Chery Automobile Marketing Company, expressed in an exclusive interview.
On the evening of April 18, Chery Fengyun T9 120km version went on pre-sale with a pre-sale price range of 15.
99 yuan to 199900 yuan, and the official crowdfunding policy is expected to further reduce the final price if it meets the standard.
, , Li Xueyong said in the communication that the future goal of the Fengyun T9 is to sell more than 10,000 units a month, and that in the future, Chery hopes to sell more than 30,000 hybrid models a month and sprint for the whole year of 200000 units.
After this pre-sale, the 120km model is expected to be available in the second quarter, while the third-gear DHT and 200km endurance versions are expected to be available in July-August.
According to Li Xueyong, after the listing, Fengyun A8 is expected to exceed 3000 this month and 5000 in May.
Although BYD is really strong in the hybrid field, Chery still has the confidence to launch the attack.
In order to better support and layout hybrid products, Chery will make further efforts in the channel.
Among them, Ruihu 9, Exploration 06 these CD-M hybrid models will be sold in Chery’s existing 1000 channels.
Fengyun products will have a separate network.
At present, Fengyun has 400 dealers and will reach 500-550 in the future.
These more than 1500 dealers will be a strong grip for Chery to mix the market.
, at present, many brands of Chery Group will involve new energy products.
From different brands, the future Chery mother brand will show an image of being calm and caring for the family.
Fengyun is young and fashionable in technology, facing younger users.
The main price range of Fengyun in the future is 10-250000 yuan, while the layout hybrid, extended range + pure electric power, found that there will be 11 models in 2025.
Star era is positioned above 200000, while iCAR is cool and fun.
Each brand of Chery has its own characteristics.
For the future market, Li Xueyong gave his own judgment: the future market will be a “433” structure, in which hybrid accounts for 40%, pure electricity accounts for 30%, and fuel cars account for 30%.
For Chery Development, it will integrate different types of products and will not give up which type of power.
Domestic products and layout planning will be promoted according to the proportion of “433”, while overseas markets will be promoted step by step, with mixed reserves as the main force, followed by comprehensive and balanced development.
, , the current market competition pressure is very great, Chery Fengyun said at the press conference that it wants to roll up, redefine luxury, and be responsible to users, industry and customers.
“the core of the competition is on the technology platform.
Without technology, it is difficult to have a future.
” Li Xueyong also said that he will learn different characteristics from different companies, such as different companies have different strengths in product definition, user operation and traffic thinking.
(compiled / Automotive Home Wang Yin), return to the first electric net home page.