According to Du Guozhong, deputy general manager of BYD’s brand and public relations department, on social platforms, BYD recently launched its third electric vehicle, the seal, in the Japanese market, expanding its territory to the Japanese sedan market.
According to reports, Seal will launch two versions in the Japanese market, both equipped with 82.
56 kilowatt-hour batteries.
Among them, the rear-wheel drive version of the basic model sells for 5.
28 million yen (approximately RMB 240,000) and has a cruising range of about 640 kilometers.
the four-wheel drive awd version sells for 6.
05 million yen (approximately RMB 275,500) and has a cruising range of about 575 kilometers.
Photo source: Du Guozhong’s Weibo account, the expected delivery time of the two Seal models is late July and late August respectively.
Du Guozhong said that seals sold in Japan emphasize safety, sports and comfort.
The equipped “blade battery” has the advantages of long battery life, high energy density, and long life.
BYD hopes to take this opportunity to vigorously improve sales performance in the third and fourth quarters.
He emphasized that BYD has made sufficient localized adjustments to the Seal model, so that “even customers who previously drove ordinary hybrid vehicles or traditional cars can successfully convert.
” Data shows that BYD entered the Japanese market in 2015 and delivered five electric buses in Kyoto.
Entering the Japanese passenger car market in 2022, three models have been launched: dolphin, atto 3, and seal.
According to the plan, BYD will launch a new model in Japan every year.
So far, BYD has opened 55 stores in Japan and plans to increase the number of stores throughout the day to 90 within the year, achieving its goal of opening 100 stores in Japan by the end of 2025.
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