On June 19, the 11th “Design Shanghai” officially opened at the Shanghai World Expo Pavilion.
As the exclusive naming partner of this design event, FAW Audi showed up at this design event with the new Audi Q6L e-tron, the first model of PPE pure electric platform.
At the event site, FAW Audi conveyed to the audience the vision of the future high-end travel created by groundbreaking lighting design and advanced technology through the interactive art installation “language of Light”.
For a long time, Audi brand’s continuous innovation in lighting technology has given automobile lighting multiple attributes such as safety, interaction, emotional expression and so on.
Entering the era of digital intelligence, Audi’s new Audi Q6L e-tron exclusively for the Chinese market conveys to consumers the high-end mobile travel future created by Audi with its first second-generation OLED taillights and groundbreaking dynamic digital lighting signatures.
C é sar Muntada, head of global lighting design for Audi, points out that light is not only a universal language, but also an important tool for personalized expression and experience.
As a leader in automotive lighting technology, Audi’s lead is not limited to the era of intelligent lighting design.
From the traditional lighting stage, Audi brand is the first batch of European car brands equipped with halogen light source and xenon light source.
In 2008, the Audi R8 became the first mass-produced model with full LED headlights in the world, ushering in the era of full LED light source.
Led by the Audi brand, all LED headlamps also became one of the standard accessories for top luxury car products at that time.
Subsequently, Audi launched the matrix LED headlamps with cross-era significance in 2014, through the precise control of the light source within the lamp group to achieve a safer and more reasonable lighting scheme, which also established Audi’s important position in the field of lighting design.
Today, matrix LED headlamps have been widely used in Audi models, and become an important design embodiment that Sihuan brand is proud of.
In 2017, Audi once again became the first automobile brand in the industry to integrate laser high beam with matrix LED headlamp, and realized the high beam illumination distance of about 600m, leading the automobile industry into the laser headlamp era.
Entering the era of digital intelligence, Audi has successively launched interactive digital matrix LED headlights, flexible digital OLED taillights, miniature high-resolution LED projection lights and other technologies, achieving the first in the industry, while leading a new direction for automotive lighting technology.
Among them, Audi launched as early as 2019 digital matrix LED headlamps, through the integration of 1.
3 million micromirrors of the DMD chip, so that the headlamp group can produce film-grade pixel quality lighting effect.
Audi e-tron, equipped with digital matrix LED headlights, can also provide a “mobile light blanket” for its own driveway to achieve a safer and more personalized high-end travel experience.
The new Audi Q6L e-tron: the advanced concept makes the headlights talk.
With the rapid development of electric technology, Audi has also lit up the future of high-end mobile travel in the field of automotive lighting through intelligent upgrading.
As the absolute protagonist of this year’s “Design Shanghai”, the new Audi Q6L e-tron presents to the public the strong imagination of “the leader of automobile lighting design”.
The second generation digital OLED taillight technology installed by Audi Q6L e-tron for the first time leads automobile lighting technology to a new peak.
While increasing the number of light emitting units (the number of light emitting units per OLED panel is increased from 6 to 60, 6 panels have a total of 360 light emitting units), it also has 12 sections of light and shade adjustment, which can be refreshed 100 times per second, with the powerful function of 8 digital light signatures.
Fully meet the diversified personality expression of users.
Audi Q6L e-tron digital OLED technology eliminates reflectors, light guides or optical devices needed for surface light sources, ensuring uniform and high-contrast light performance.
The combination of the integrated LED light belt at the rear and 3D glass distinguishes the taillight style from other lighting functions, and also leads the new trend of automobile lighting design.
On the basis of powerful hardware, the second generation digital OLED taillights on Audi Q6L e-tron can warn rear vehicles to pay attention to safety by displaying static taillight signals with warning signs, and even extend the safety concept to pedestrians, bicycles and other road traffic participants.
Through this lighting technology, Audi has realized the communication interaction between the vehicle and its surroundings for the first time (car-to-X networking).
In the event of an emergency, it can display a specific static taillight pattern with integrated warning symbols.
And can issue emergency assistance, RECAS (rear-end collision warning signal), danger warning lights, emergency call (eCall), roadside assistance call (bCall), emergency brake lights, departure warning, approach warning, automatic parking and other warning symbols, improving the safety of other vehicles, pedestrians and even bicycles.
In addition, Audi Q6L e-tron also carries the independent design of a new generation of digital daytime driving lights and headlight modules to improve visual clarity.
The digital daytime driving lights use a transparent 3D effect LED (a total of 70), and the front of the headlights are decorated with a precise prism structure and a metal 3D frame, making the vehicle’s “digital eye” more eye-catching.
For a long time, Audi brand continues to create unprecedented digital lighting experience for users through continuous technological innovation.
In the future, Audi brand will also continue to integrate advanced aesthetic concepts and innovative technology into automotive lighting technology, giving more possibilities for high-end travel in the future.
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