Automobile Dealers Association: The “price war” in the first eight months caused a cumulative retail loss of 138 billion yuan in the new car market

A few days ago, the China Automobile Circulation Association said that recently, the Association has received reports from a large number of member enterprises that drastic changes in the automobile market brought about by factors such as a continuous “price war” have left car dealers in a deep quagmire and are faced with the outstanding problem of extremely tight liquidity.

The association then carried out extensive research and analysis to fully reflect the current financial difficulties and shutdown risks faced by car dealers as far as possible.

Recently, the Association also formally submitted the “Emergency report on the current Financial difficulties and shutdown risks of Automobile Dealers” (hereinafter referred to as “the report”) to the relevant government departments, analyzed the problems generally faced by automobile dealers in the tight capital chain, which led to a sharp increase in shutdown risks, and put forward relevant policy recommendations, so as to reflect the practical problems faced by automobile dealers in time.

To provide an effective basis for government departments to make decisions.

Automobile Dealers Association: The "price war" in the first eight months caused a cumulative retail loss of 138 billion yuan in the new car market, “report” points out: at present, the new car sales of automobile dealers are losing money on a large scale, and there are widespread cash flow deficit operations and the increased risk of capital chain breakage, so it is difficult to get rid of the plight of survival.

The two main problems we are facing at the present stage: first, the dual pressure of sluggish consumption and wholesale volume of manufacturers keeps dealer inventory high, and dealers are forced to sell at a low price to survive in order to reduce capital pressure and financing costs.

Second, the “price war” makes the purchase and sale upside down seriously, the more dealers sell, the more losses they lose, and at the same time, they are faced with the pressure of difficulties in financing due and performance, dealers are faced with the cut-off of operating funds, and the risk of capital chain breaking increases sharply.

At present, the existing liquidity maintenance time of dealers has been compressed to the limit.

According to the association’s “Market Pulse” monitoring data, as of August this year, dealer purchase and sales upside down data has reached-22.

8%, a further increase of 10.

7 percentage points over the same period last year.

According to the analysis of relevant data from experts of the association, in August, the overall discount rate of the new car market was 17.4%. From January to August this year, the “price war” has caused a cumulative loss of 138 billion yuan in the overall retail market of the new car market, which has a great impact on the healthy development of the industry.

Automobile Dealers Association: The "price war" in the first eight months caused a cumulative retail loss of 138 billion yuan in the new car market, since the beginning of this year, the media have repeatedly reported the news of “thunderstorm” by domestic car dealers, including both national and regional dealerships.

It is understood that the causes of “thunderstorm” are mostly due to the liquidity of funds, but not directly related to the operation of the dealers themselves, and the rupture of the capital chain eventually led to the shutdown of the enterprise.

The association believes that the current automobile market has entered the stock market stage, and circulation efficiency has become an important aspect of improving the overall operation efficiency of the national economy.

The automobile circulation industry is a capital-intensive industry with a relatively high proportion of private enterprises.

Financial stability means circulation, and further improve the ability of financial services to guarantee circulation, especially to increase financial support for the development of private dealer enterprises.

It is of great significance for expanding automobile consumption, upgrading automobile industry and constructing a new development pattern of “double cycle”.

Automobile Dealers Association: The "price war" in the first eight months caused a cumulative retail loss of 138 billion yuan in the new car market, the association called on relevant government departments to pay close attention to the current financial difficulties and shutdown risks in the automobile distribution field, and resolutely adopt phased financial relief policies and measures to effectively prevent the occurrence of systemic risks in the automobile distribution field.

I urge the relevant departments to take action as soon as possible to study and introduce phased financial relief policies and measures in the field of automobile distribution, including: first, the relevant departments should organize a special investigation on the financial environment in the field of automobile distribution as soon as possible, sort out the financial needs of the top 100 automobile dealer groups, regional leading dealer groups and small and medium-sized car dealers, and study and formulate financing support policies in the field of automobile distribution.

Guide financial institutions to increase their support in the field of automobile distribution under the premise of legal compliance and risk control, so as to further enhance the function of financial service circulation.

Second, financial institutions and automobile dealers jointly promote the stability of the automobile market, do not draw loans, continue to lend, do not press loans, allow the extension and extension of existing loans in a flexible manner, and at the same time gradually increase the line of credit to dealers, broaden the scope of use of loans.

Policy banks are encouraged to set up special credit policies for car dealers.

Automobile Dealers Association: The "price war" in the first eight months caused a cumulative retail loss of 138 billion yuan in the new car market, in the next step, the association will join hands with industry enterprises and member units to meet the challenges, at the same time, actively cooperate with relevant government departments to carry out industry research and reflect the aspirations of members, and help the majority of automobile dealers to tide over the difficulties and create a bright future.

(compiled / Automobile Home Yue Changxing), return to the home page of the first electric network >.

Link to this article: https://evcnd.com/automobile-dealers-association-the-price-war-in-the-first-eight-months-caused-a-cumulative-retail-loss-of-138-billion-yuan-in-the-new-car-market/

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