Recently, GAC International’s European Office in Amsterdam, the capital of the Netherlands, was officially unveiled.
GAC continues to deepen local operations and accelerate its integration into Europe.
It is reported that as the carrier of GAC International’s European business operations, the European Office is responsible for the market development, brand promotion, sales and service operations of GAC’s own brands in Europe.
It will actively promote the deep integration of the brand with European society, respond quickly and better serve Europe.
Consumers will help GAC brand achieve new breakthroughs in the European market.
Photo source: GAC, GAC has deep roots with Europe.
, As early as 2018, GAC made its debut at the Paris Motor Show.
Then in 2022, GAC established the Milan Design Center and opened its European headquarters in the Netherlands to build a European talent team, implement local operations, and enhance the brand’s adaptability and competitiveness in the European market.
After a lapse of six years, this year, GAC brought its own brands “Gemini” GAC MOTOR and GAC Aion, a total of six models, to debut at the Paris Motor Show again with a stronger lineup and released it at the exhibition.
The “European Market Plan” will deeply explore this important market with a long-term approach and achieve strategic win-win and inclusive development.
At the exhibition, GAC also released the AION V, a global strategic model.
As GAC’s first strategic model in the world, it is also a key model for GAC to enter Europe.
The car is specially designed for European consumers, taking into account the habits of European users and China users.
There is a big gap and there are also gaps in regulations.
At the beginning of the design, AION V added some additional cost investment, including higher data and intelligent safety requirements, improvements in body structure and other aspects.
The car will be available to European consumers next year.
, According to the plan, GAC will continue to improve its product matrix and successively launch a B-class SUV and a B-class hatchback in Europe in the next two years.
The European auto market is a must for China auto companies to enhance their global influence.
Feng Xingya, general manager of GAC Group, previously said in an interview that Europe is the birthplace of automobiles.
They have high loyalty and stickiness to local automobile brands, making it difficult to enter the European market.
GAC chose to enter Europe at this time, aiming at the critical period when the automobile industry is undergoing its transformation from traditional fuel vehicles to new energy vehicles.
GAC will focus on high-tech attributes and create a new product experience to seize opportunities in the European market.
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