On December 10, SAIC-Volkswagen held its 40th anniversary “Outstanding New Chapter” event.
Representatives of the people’s government of Shanghai and Jiading District, trade associations, stock companies, suppliers, distributors, users, media and other parties gathered in Anting, Shanghai, to look back on their 40-year counterparts and embark on an outstanding new journey.
Wang Xiaoqiu, secretary of the party committee and chairman of SAIC, said at the ceremony: “over the past 40 years, with the concern and support of Chinese and German leaders, SAIC has cooperated sincerely with German Volkswagen and achieved fruitful results.
It has not only promoted the development and growth of SAIC Volkswagen, but also promoted the development of China’s auto parts industry, laying a solid foundation for China’s auto industry chain.
SAIC-Volkswagen has always been the benchmark for joint ventures in China’s auto industry.
In the past 40 years, SAIC-Volkswagen has written the story of mutual benefit and win-win between multinational corporations and the Chinese market, and realized all-round exchanges and integration between China and Germany in economic, technological, cultural and other fields.
Standing at the new starting point of the 40th anniversary, SAIC and Volkswagen renew their contracts again, and we will continue to work closely together to expand the breadth and depth of mutual cooperation and jointly support the development of SAIC-Volkswagen.
Help the joint venture to start a second venture in the field of electrification and intelligence.
I believe that SAIC-Volkswagen will be able to excite its surging vitality on the new track.
” Obom, chairman of the management board of Volkswagen Group, said: “customer first, dare to be first, forward-looking strategy, this is the key to the success of Volkswagen Group and SAIC cooperation.
” Over the past 40 years, SAIC Volkswagen has become an important pillar of China’s automobile industry.
We join hands to promote the rapid development of China’s mobile travel industry, and our products have won the trust of tens of millions of customers.
China is the second hometown of Volkswagen Group.
We will unswervingly, continue to take root in China, and with full entrepreneurial spirit, implement a strong strategic plan.
We have anchored the “2030 goal” and will continue to set the trend in the era of Intelligent Network Automotive with the strategy of “in China, for China”.
SAIC-Volkswagen joint venture contract renewal and strong product blueprint are all important milestones for us to move towards this goal.
Our new generation of intelligent electric vehicles will combine cutting-edge technology and excellent quality, and will wholeheartedly meet the needs of Chinese customers.
” In October 1984, SAIC and Volkswagen signed the SAIC-Volkswagen joint venture contract in the Great Hall of the people in Beijing, which opened the prelude to China’s automobile joint venture and cooperation.
In the following 40 years, with the vigorous development of China’s economy, SAIC-Volkswagen participated in and promoted the process of China’s modern automobile industry system from scratch, from weak to strong, and SAIC-Volkswagen cars also entered thousands of households.
become the trusted life partner of users.
Shuttling through the 40th anniversary exhibition in the outfield of the event, we can get a glimpse of the development of SAIC-Volkswagen.
The first thing that comes into view is the starting point of the story-a classic Santana.
“introduce a model and transform an industry”.
As the first model introduced by SAIC-Volkswagen, the localization of Santana has laid a solid foundation for the formation of parts production in line with international standards.
From public business cars to private cars, Santana cars have been popular for decades, carrying the collective memories of several generations, and have become a special business card of SAIC Volkswagen.
Since then, thanks to Santana’s irreplaceable cornerstone role, SAIC-Volkswagen has accelerated the pace of new product launches.
Volkswagen brand Passat, Polo, Lanya, Touguan, Lingdu, Tuang, ID.
, Skoda brand sharp, express, Kodiak, Audi brand A7L, Q6, Q5 e-tron, a star model has been launched one after another, which not only shows the continuous innovation of SAIC-Volkswagen in brand inheritance.
It also bears the deep friendship between SAIC Volkswagen and the majority of car owners.
Thanks for every encounter, SAIC Volkswagen issued an invitation to 28 million car owners to “welcome home”.
On the same day, dozens of lucky car owners came to the scene to visit the birthplace of their cars.
At the same time, on the occasion of the 40th anniversary of the delivery month, the exclusive delivery ceremony for new car owners was also held in SAIC-Volkswagen 4S stores and city stores across the country.
Over the past 40 years, it has made every “Volkswagen” more outstanding, accompanied by the better automobile life of users, co-created with China’s modern automobile industry, and integrated with China’s high-quality development.
After 40 years of ploughing the Chinese auto market, SAIC-Volkswagen has joined hands with countless partners who aspire to excellence to run the concept of “quality is the life of SAIC-Volkswagen” through every link of products and services, and to make users more outstanding with more outstanding products and services.
let the peer partners more outstanding, every SAIC crowd is also more outstanding.
In the course of 40 years of development, SAIC-Volkswagen has continued to make mutual achievements with local parts suppliers to jointly build the ecological chain of China’s automobile industry.
At present, in SAIC-Volkswagen’s supplier system, nearly 90% of the enterprises are among the top 100 auto parts in the world.
The continuous optimization and improvement of the customer service system is also a strong system support of SAIC-Volkswagen.
With the profound changes in the current lifestyle and retail formats, SAIC-Volkswagen has accelerated the development of a new marketing and service ecology, and a variety of directly connected ways are linked with offline channels to achieve a closed-loop experience for users.
The video of interviews with designers and engineers on the spot explained the design concept and stringent quality control system behind each model, and the video interviews with suppliers, dealers and other partners not only described their 40-year history with SAIC-Volkswagen, but also expounded the far-reaching significance of high quality and high standards to the standardization and sustainable development of the whole industry.
After less than 40 years, we will start again, integrate in the intersection, innovate in the integration, and constantly break through and move forward.
The 40th anniversary of SAIC-Volkswagen is also the beginning of a new journey of joint venture and cooperation.
Two weeks ago, SAIC and Volkswagen signed an extension of the joint venture agreement in Shanghai, extending the joint venture period of SAIC-Volkswagen until 2040.
At the same time, it also reaffirmed that it will further deepen strategic cooperation and focus on advanced technology to jointly empower joint ventures.
SAIC-Volkswagen’s future development blueprint is clearer and more solid.
At the event site, SAIC Volkswagen demonstrated some of the new intelligent technologies under development.
In the next two to three years, SAIC-Volkswagen will launch a number of products based on new hybrid platforms and pure electric platforms.
They will all have smart car “brains”, equipped with efficient and safe new three electricity systems and urban NOA functions.
the newly designed interactive interface will provide a new interactive experience.
and the AI large language model will also help the intelligent cockpit, paying more attention to scene fusion.
, to provide users with a more natural, intuitive and personalized experience.
, The first model of Audi’s new luxury electric brand AUDI will also be launched to the market in 2025.
The new car is built on the Advanced Digitized Platform jointly developed by Audi and SAIC Motor.
The platform is highly versatile and flexible.
It is specially designed for medium-and medium-sized and large-sized (B-class and C-class vehicles) intelligent connected pure electric vehicles.
Designed, its platform design is especially suitable for SUV models with high chassis and highly dynamic low-chassis body models.
With new brands, new platforms, and new designs, AUDI will soon have an upgraded and renovated exclusive production base in Anting.
, In the 40 years that SAIC Volkswagen has worked hard, it is worth remembering not only the birth of national models, but also the 40 years of turbulent times in China’s automobile industry, the profound friendship between the automobile industries of China and Germany, and the cooperation with all parties.
A beautiful era to build together.
In the future, travel is not only a mode of transportation, but also a new life experience.
Starting again in 40 years, inheriting its profound heritage and excellent quality, and deeply listening to the needs of China consumers, SAIC Volkswagen will actively embrace the technological trend of the intelligent electric era, make cars a more warm partner, and continue to write “Make the masses more outstanding” A new chapter! , return to the first electric network home page>.