In a McKinsey market research released in June this year, 27% of European tram consumers have or will choose Chinese brand electric vehicles.
Although the report did not elaborate on the reasons for choosing Chinese brands, it was also a gratifying news.
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, the research report also provided some interesting data.
For example, 38% of respondents who do not yet own new energy vehicles are considering pure electric vehicles or plug-in hybrid vehicles as the next car.
21% of car buyers view autonomous driving as a key purchasing factor for the next car.
59% of electric vehicle buyers will consider vehicle-vehicle interconnection when purchasing the next car.
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, the most surprising thing is that 29% of new energy car owners are considering switching to traditional internal combustion engine vehicles.
Among them, up to 49% of Australia new energy vehicle consumers want to switch from new energy to fuel vehicles.
American consumers are 46%, Chinese consumers are 28%, and Japan has only 13%.
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, , currently more than 60% of car consumers do not want to buy plug-in hybrid or pure electric vehicles.
The research report gives some major obstacles to the current consumption of electric vehicles, including: First, they are unfamiliar with technology.
60% of skeptics have never heard of electric vehicles or cannot explain them.
Second, the cost is high, with 45% of skeptics believing that the cost of ownership is too high, except in Norway and China.
third, concerns about cruising range and charging infrastructure, with 29% of skeptics worried about insufficient cruising range or imperfect charging infrastructure, compared with 42% in China.
Fourth, it is impossible to charge at home, and 28% of skeptics said they cannot charge at home, with Japan having the highest proportion at 43%, and Brazil having the lowest proportion at 15%.
Finally, 55% of skeptics dislike exposure to new technologies, and in Australia the proportion even reaches 63%.
(Written by Dai Kan, Car Home), return to the home page of First Electric Network>,.
